A Passion for Colour

Microsoft tasked Wunderman Thompson to curate a series of case studies around a customer of theirs: AkzoNobel. My role within this three-month project was to explore and art direct video title cards.

We made sure that the title cards would integrate seamlessly into the case study footage to form a narrative. This was accomplished by sourcing relevant footage and using techniques like masking and rotoscoping.

Scope

  • Motion graphics
  • Art direction
  • Multi-route development